Meet The Founders: Erin Knight & Heather Loduca

We’re Erin and Heather, based in Toronto, and we officially started Pink Wall Designs in January 2023. Before that, we were each involved in our own projects, from property flips to conversions and launching viral Airbnbs. Our shared love for design kept us passionate and driven, ultimately inspiring us to start our own business. Since launching, we’ve completed over 50 projects—both virtually and on-site—across the US and Canada, including vacation rentals, boutique hotels, and other hospitality spaces. We also average 60,000 views per month on our Instagram page and have secured multiple business collaborations with companies including Wayfair. Like any business owners, we've faced a few challenges along the way and gained valuable lessons that have helped us grow stronger. We’ve perfected our systems and processes to provide our clients with the best possible hospitality design service. Pink Wall Designs is now a growing team of four, and we’re gearing up for an incredible 2025, filled with big goals and exciting new experiential projects!

  • Valerie Seeglitz: Project Manager

    Valerie began her journey in interior design by studying in New York City, where she developed her foundation in design. After graduating, she spent over ten years living and working in NYC, honing her skills with some of the top firms in the country. This experience immersed her in the highest standards, cutting-edge trends, and a variety of design styles, greatly enriching her professional palette. She now calls Toronto home and has been a part of the Pink Wall team since 2023, bringing her unique expertise and enthusiasm to every project she supports.

    In addition to her design expertise, Valerie is highly skilled in project management, ensuring that every project runs smoothly from concept to completion. When she's not immersed in design, Val enjoys playing guitar, practicing yoga, running, and experimenting with new recipes. Her love for the outdoors and creative hobbies helps keep her balanced and inspired, bringing fresh ideas to every project.

  • Stephanie Pharoah: Project Coordinator & Marketing Specialist

    Stephanie is the Project & Marketing Coordinator at Pink Wall Designs. She brings with her over 10 years of communications and marketing experience in various industries including public administration, health, and hospitality. Stephanie has a passion for design, and has also dipped her toes into real estate investing. When she is not working at Pink Wall Designs, Stephanie enjoys painting, and runs a small business called Mainland Mummers, where she creates and sells East-Coast-inspired art.

Book a Complimentary Consultation!

To provide you with an accurate quote, please book a complimentary consultation with our team so we can get a sense of your property and understand it's needs.